The term Mid Century Modern has become a moniker for chic, urbane and streamlined design in architecture, furniture and fashion.
When Sydney architectural firm, Pappas Alexiou approached The Darnell Collection about collaborating with a fashion shoot to bring to life their new modular homes, Jetset Homes, in a visionary marketing campaign, I jumped at the opportunity.
Out of my climate controlled room at Grace Fine Art, I pulled a classic Christian Dior wool knit jumpsuit (perfect for Emma Peel), a glazed cotton 'New Look' day dress by L'Aiglon (very Mad Men) and a chic pair of modern patent leather Gianvitto Rossi wedge sandals.
The process was fascinating. Our model posed in front of a green screen. Her image, in various poses and outfits, was then digitally superimposed into Jetset Homes' stunning California style backdrops.
The end result is classy, sophisticated mid century modern imagery - reliving a 'Jetsons' moment and creating an aspirational 21st century lifestyle.
Thank you for the fab experience!
Useful links:
http://www.jetsethomes.com.au
http://pappasalexiou.com
https://www.facebook.com/pappasalexiou/
Hair: Chris Wolf Hair (http://www.chriswolf.com.au)
Photography: Brigitte Grant Photography (https://brigittegrantphotography.com.au)
Model: Olivia de Govrik
Grace Fine Art (https://www.grace.com.au/national-fine-art-services/)
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| Rocking an Emma Peel-style Dior 60s jumpsuit |
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| Mad Men style late 50s dress by L'Aiglon |
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| Reposing in a pair of silk chiffon palazzo pants |
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